Trading plastic for plastic?

I just got a brochure from Aquire the Fire, the pump-'em-up teen event that tours around the nation. Being event-based, it's just about as cookie-cutter as you can get. It's ironic, then, that their brochure says, "Don't you just hate plastic Christianity? So do we." It has a bobble-head Jesus in between the question and the claim that "so do we." But isn't this just a trading of one kind of plastic for another?